Tuesday, July 28, 2009

"Driving Can Seriously Harm You and Others Around You"



Everyone seems to be on the bandwagon against texting and driving (at least for some). The latest NY Times piece highlights a study which concludes that we are 23 times more likely to be in an accident if we are texting as we drive. But the dangerous conclusion that could be reached is that you are safe as long as you do not text while driving.

I've highlighted in the past how simply driving is dangerous, more dangerous than living in scary St. Louis City. And this is where the blog from Copenhagen (and the image above) becomes relevant. Europeans sometimes demonstrate the admirable ability to stare "personal freedoms" in their face and call a spade a spade. Much of our driving is optional. Where we choose to live dictates how much we drive. How much we drive dictates our likelihood of being injured or dying, or causing injury or death.

The question is how a campaign featuring an image such as the one above would be received in the St. Louis area?

6 comments »

  • Olive Tree Guitar Ensemble said:  

    Hi, it's a very great blog.
    I could tell how much efforts you've taken on it.
    Keep doing!

  • Will said:  

    I'm fairly certain it would be widely ignored.

  • Anonymous said:  

    The photo in the NY Times is from a St. Louis photog: Dan Gill.

  • Miranda said:  

    Yeah, that's an interesting story also on the Times website. The reported was riding with teens to a mall for story last year on HIV I think and snapped the photo.

  • Jennifer said:  

    It's a valid point - your choices in work & residence are largely responsible for the amount of driving you do. The problem is, people take this kind of factoid (driving is dangerous) as criticism or holier-than-thou lecturing rather than food for thought. I think an ad campaign like that in St. Louis would go over like a lead balloon. But I like it that someone's thinking about the real costs of driving.

  • Anonymous said:  

    Yes, one's choice of home/location can cause more driving, but that doesn't mean it can be avoided - where are all the new homes being built, may I ask? Not saying this makes the suburban lifestyle unavoidable, but instead of punishing consumers, we should be punishing suburban developers.

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